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Wednesday
Feb252009

Virgin Announces Around The World Airfares

Richard Branson today launched, (together with his son Sam Branson), global around-the-world airfares high above Sydney Harbour. The new fares offer passengers an all-Virgin experience East or West with fares starting from $2499 inclusive of tax.  You can get more details off Sir Branson's website, Business Stripped Bare or on the Virgin Facebook page.

What else is Sir Branson up to? He is seeking his twin. If you are a dead ringer for the self made billionaire, enter the Richard Look- A- Like Competition. One lucky winner will be flown to NYC for Virgin's 25th Birthday Celebration.  You have until mid April to perfect the Branson look.  We are waiting for the "Date Richard Branson's Son", competition.

Tuesday
Feb242009

Best Dressed: Jennifer

Jennifer is responsible for keeping our CEO organized and has awesome "Cher hair".

What I'm Wearing: Club Monaco top, Forever 21 Skirt ($12!),  and Guess by Marciano Shoes.

Latest Fashion Obsession:  My girlfriend Katie (an ideeli member) just gave me a Burberry headband that I'm totally obsessed with. I pretend that Burberry plaid goes with everything!

Monday
Feb232009

The ideeli shoptalk Giveaway Winner

 

Rachel recently won a Marc Jacobs handbag because she participated in an ideeli shoptalkTM survey.


1) What are your initial thoughts on winning? Is this for real!?! I never win anything.

2) Why do you love Marc Jacobs? I love his designs - handbags, clothes and jewelry - because of the vibrant, bold colors he uses, as well as interesting shapes.

3) Tell us why you like shopping on ideeli: Because you can always get a great deal.

4)Tell us what designer(s) you want to see on ideeli: I'd like to see more shoes from Gucci and Prada. Giuseppe Zanotti would be pretty great too.

5) What is your favorite accessory trend for the season? Bold, chunky necklaces.

6) Finally, the dead of winter is upon us- want to share a winter beauty or fashion tip with us?
Winter means dry skin and chapped lips. I use the cheap stuff -- Blistex Lip Medex. It's AMAZING. Keeps your lips smooth and luscious all winter long with a cool tingly feeling. And you can get it at the drug store!

7) Famous last words: Thanks again, Ideeli!!

 

Monday
Feb232009

The Beautiful Shoebox System 

In order to know someone better you must walk a mile in his or her shoes, as the old adage goes. But, in order to walk in their shoes you have to be able to find them. Which has been precisely my problem. My closet it full of pumps, flats, and athletic shoes that I absolutely love. However, keeping them organized is a different tale, indeed. Like most on-the-go gals, I don’t have time to keep things in order, so my beautiful heels end up on the floor of my closet. The result is a giant heap of shoes – a graveyard of sorts where beautiful pumps go to die. My challenge: come up with a system that keeps shoes in order, but is realistic enough for upkeep.

In the past I have tried other methods of keeping things organized. Racks and hanging shoe bags never worked. Even though these options were purchased with the best of intentions, I found that they didn’t inspire me aesthetically, thus my shoes continued to end up in a pile. I wanted a plan that would look both structured and fashionable. Enter in the Beautiful Shoebox System (or at least that is what I have named it). I’ve seen versions of it in magazines, but didn’t know if I could a) pull it off and b) be inspired to keep things going. The end result of individual “photo shoeboxes” was gorgeous and functional. Here’s how it was done:

Weeding Out:  I pulled all of the shoes and shoeboxes from my closet. Even though I have made sure to donate / throw away shoes over the years that either went out of style or were beyond the point of repair, I found that I still owned pairs that, in all honesty, I will never wear. Thus, 9 pairs were removed for donation.

I Heart the Container Store:
A trip to the Container Store cemented a new vision of organization. I went into the store with a non-scientific experiment, namely I threw three pairs of shoes into a large purse, and while in the store I placed them in different containers to see what would work. There were clear shoeboxes available that were invented for the sole purpose of solving my particular shoe dilemma.  However, after placing shoes in the boxes I realized that a number of my shoes are similar enough that the system would not work for my organizational personality. I knew that I would still end up digging in my closet to make sure I was pulling the correct pump.

Genius Idea 1: I purchased 10 mailing boxes because the 13x7x7 depth was appealing. Deep box = not having to place shoes in each container precisely. And, at $1.29 per box it was much cheaper compared to the plastic containers.

Genius Idea 2:
I also bought a small laundry bag for $9.99 because I wanted to enact a “get real” factor into the organizational system. The chances that I will return to my closet at the end of each day and place shoes into the correct box are low. However, the addition of a bag that will hold my shoes until I have a few moments to gather them together and place them in their respective boxes seems more do-able.

Photogenic Shoes:
  Once at home I took a digital photo of each pair of shoes, then printed the photos at a local pharmacy for a total cost of $9.81. I placed a large, clear picture on the outside of each shoebox, thus eliminating any guesswork of what was inside the individual container.

The End Product:
I am absolutely thrilled with the new system. It is functional, fits my lifestyle, and looks whimsical. I can clearly see what I own, which will ultimately give me more options when creating outfits. The question now is upkeep – will this system still work in one month? Two? I will keep you posted.

Total Cost: $34.02
Total Time: 3.5 hours

Do you find that, at the end of the day, your shoes end up in a pile somewhere? Have you created a system that works for your organizational personality? Do you have an observation that will improve this idea?  Leave a comment and let me know what is and isn’t working in your own closet.

by Kaarin Moore


Karin Moore turned her fashion savvy and shopping know-how into a career, wardrobe editing.  She is the founder and CEO of Closet Caucus and believes your wardrobe tells your life story. We totally agree. Karin can be reached at ClosetCaucus@gmail.com at www.Twitter.com/ClosetCaucus.

Monday
Feb232009

Designer Rides: Chanel & James Perse

Normally luxury signifies excellent craftsmanship, superior design, and refinement. But the new luxe Segway by Chanel (above) is as out there as bottle service.   This designer ride is actually a standard Segway decked out with Chanel detailing (including a detachable Chanel purse). Eco friendly? Sure.  Overkill? Perhaps.

We have a better suggestion... looking for an eco friendly ride that is rich in style and will even help you burn a few calories?  James Perse, known for his pitch perfect tee shirts, created the pitch perfect bike, the James Perse Cruiser. Made for the beach but can also serve double duty on city streets, the single speed bike is a little clunky like the Segway, but it ranks higher in style.


Available exclusively at James Perse boutiques.