Rush hour: Harajuku lovers backpack

Start revving your engines, Twitter mavens, because every Friday afternoon, you've got somewhere to be.

It's no secret that we love a good giveaway. So in the spirit of all things swag, we're switching up the game with Rush Hour, a Twitter giveaway that will have you racing to the finish for sweet finds — think statement-making dresses, covetable designer accessories, and tons more. This week's prize? A Harajuku Lovers Backpack in totally on-trend houndstooth!

The playful Harajuku Lovers line brings serious cuteness to any occasion, be it a trip around the world or a three hour economics class. Each piece's is inspired by the club kids of Tokyo’s Harajuku Street, who are known for their adventurous and playful fashion sense. Brand creator and pop goddess Gwen Stefani, whose individual style has conquered the runways as well as the stage, channels the always-evolving, trend-right, and fearlessly adorable style into fun totes, bags, and more. We especially love how this petite backpack offers up a graphic new take on print-of-the-moment, houndstooth.

For a chance to win, tune in to our Twitter feed and look for the hashtag #RUSHHOUR. We'll randomly pick ONE ideeli followers to win when you tweet us the answer to the contest question.

What's the contest question, you ask? Get on Twitter and find out!

Here's a recap:

1. Follow us @ideeli on Twitter.

2. Tune in 9am-6pm every Friday for a surprise giveaway lasting just 1 hour.

3. We'll announce the contest question when we announce the giveaway.

4. Tweet your answer with the hash tag #RUSHHOUR to enter the giveaway (or if you're just excited, we won't mind)
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5. We'll announce winners soon after the contest ends.


Sound good? Do you feel the need for speed? See you at Rush Hour!

*Winners will be chosen at random, and must be 18 years of age and over. Item subject to final availability. Contest only open to U.S. residents. Sorry, but we cannot ship outside the U.S. One entry per person only. Winners will be announced via Twitter and will have 7 days to claim their prize. After 7 days new winners will be chosen. Winners must be followers of ideeli's Twitter account at time of drawing.