Tuesday
Jun292010
The ideeli Scoop with Kiran Rai
Posted on
Tue, June 29, 2010 at 9:00AM
Tue, June 29, 2010 at 9:00AM 
What are your design inspirations?
I am inspired by India and my heritage. I travel to India frequently and am always moved by the culture, colors and ideals of the country. I try to translate as much as I can into my design from what I see in my travels. Beauty, truth and love are in the fabrics and threads of the collection and I think people can feel that. I design to inspire and bring a piece of the world to you!
What's the most unusual person/place/item that's inspired you?
When I was just getting started, I was inspired and influenced by pop culture, and created tees with kitschy slogans like "Adopt Me Angelina," as well as political tees for [Barack] Obama, worn by Halle Berry. When they took off, it allowed me to expand the collection into scarves and ready-to-wear. This was an unexpected inspiration, but going with my gut feeling is how I design.
Why is travel so important to your design process?
Travel allows the mind to expand and the senses to be tested by new sights, smells and experiences. I wanted to allow a way to travel to the far corners of the world just by getting dressed. What’s more intoxicating than having a love affair with the whole world, and all that it has to offer? For me, fashion can be a departure. It can evoke a memory, or longing to go to a place you’ve yet to discover.
What’s your take on the sudden popularity of scarves in the summer?
Scarves in summer is a trend that is fairly new in the States. In Europe however, scarves are worn year-round, and they have it right. It is so simple to throw a scarf on and head to the beach, or wrap up when a chilly breeze hits as the sun goes down. Anyone of any shape or size can wear a scarf, it’s an accessory that pops and defines an outfit.
What's your go-to summer outfit?
An airy maxi dress and a scarf is the perfect summer outfit for me. You can't go wrong with something loose that breathes and a light scarf for accent.
What's your favorite fashion possession, something you can't live without?
My black Chanel messenger bag. Timeless, chic, and functional.
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